8 Steps you need to calendar & adjust for other cultures? Personal Coach
One day my mentoring client JJ, very proudly told me he had written and posted his blog every day for a year. I asked if he was following a content marketing calendar / roadmap. When he said “No,” I said, “You’re wasting your time, dude.”
See, JJ had took a paid digital marketing course that cost him a lot of money. (They totally took advantage of him.) Even though the course expensive he didn’t learn to create a content marketing calendar / roadmap.
With my clients I have seen many wastes when they don’t follow a content calendar / roadmap and write content daily. These wastes include:
- You don’t follow a plan and plan resources
- You get sidetracked and lose focus of your main objectives
- You may change your brand image
- You can’t measure and optimize well
- You can’t create consistently engaging content
- You may miss out out on hot marketing holidays
- You may have gaps in connecting with your audience
- You can’t align your organic posts with paid campaigns
- You may not deliver the right message at the right time
Because JJ was writing every day he felt frustrated and overwhelmed with the wasted time and effort. I sat down and showed JJ how to create a content calendar / roadmap, and I could see he felt instantly more comfortable and confident.
Now JJ has his year planned out ahead of time and he takes just a little time each month to finish his content. Also, his content is well aligned with his holidays, themes, and campaigns, so now he is selling more too.
Here a your 8 Steps you need follow and adjust to other cultures.
- Open a new spreadsheet (Google Docs are best as sharing is MUCH easier.)
- Add events (F2F and Online)
- Add holidays (Add you home culture and for 1 or 2 target cultures at first and more later.)
- Develop themes that will guide content
- Align campaigns in themes
- Generate topics for each theme / campaign
- Complete individual posts
- Adjust to culture value preferences (Again, start with a few then expand later.)
A special thanks goes to Leonard Kim on Social Media Examiner for his great article on creating a social media calendar. Read that article if you want a great step-by-step.
DEFINITION: Giggers – those who have started their own Gig to live the New Gig Economy Lifestyle.
As Tim Ferriss says, can you? More later.
How do you rate? How do you channel your frustration into power?
Remember…
Quiz yourself at this end of this blog to see how you fair?
Doc Warren Lifestyle Coach here…
Watch to learn about Taylor Swift’s Secret of Support 2018.
With my personal coach and mentor clients, and in classes where I teach a How to Become a Life Coach Certification course, we channel frustration into power.
Giggers, channel your frustration into power. As The New Rich are effective Entrepreneurs, they have learned to channel frustration into power for experiencing optimal lifestyles.
Today we are aligning our Gigger Success Skill #7: Do not let people take advantage, with Gig Business Success Step-4: Enjoy your Gig business optimal lifestyle.
Your 5-Step Gigger Success Process
Sure you’re in the right vehicle to your optimal lifestyle? As always, you have plenty of paths to take in doing something fun, fulfilling and lucrative. You simply need to choose the path that best meets your needs and desires.
For example:
You could take a 12 hour drive to reach a vacation spot. Or you could take a 3 hour flight. It’s not necessarily any harder to get there in 3 hours over 12, just a different process and steps to take you there.
Here’s the thing…
Creating your optimal Gig business lifestyle is NOT any harder than getting your regular paycheck.
It’s just a different process.
The goal isn’t more money. The goal is living life on your terms. Chris Brogan
All the best.
Best,
Warren Linger
Do Not Let People Take Advantage. Exercise #6:
As a Gigger in the global Gig economy, how can you create a calendar / roadmap to Not Let People Take Advantage to build your Gig business to the next level?
Look at these examples where Giggers say they created roadmaps to not let people take advantage and found ways to overcome them to feel confident and build their Gig business to support their customer clans.
- I was letting my customers from other countries take advantage, so I’ve created an automation roadmap so I get regular feedback and analytics
- I’ve found I my autoscheduler was taking advantage of me, so I hired a mentor to help me create a calendar see what works best
- My suppliers from other cultures were taking advantage of me, so learned to use analytics and created a calendar to get what I needed
Write 3 ways you could create a roadmap to not let people take advantage and create your flow systems to have time to feel fully engaged developing yourself in your Gig and for your customer clan.
- –
- –
- –
Look at your list and attack 1 (only one at a time but do try a new one every month) idea to apply this week:
- Write your your idea where you could not let people take advantage.
- List steps you see to overcome (e.g. digital media) to see opportunities and values for your clan.
- Give yourself a metric to measure progress. (e.g. I will set a webinar for my customer clan feedback and learn from them when they want.)
- Reward yourself after you have completed your steps to channel frustrations into unstoppable power.
Debrief: The point here is to get over your own “NO, I can’t,” response and develop yourself so you can have your business success and your optimal lifestyle.
If you are looking at this exercise and saying, “this feels awkward,” that is good. The important part is you will get used to it, as your life, family, and business depend on it.
The goal isn’t more money. The goal is living life on your terms. Chris Brogan
NOTE: If you don’t learn to not let people take advantage, you may soon join the 80% of small businesses that fail within the first 5 years!
PS: Next time you will learn another step to your Gigger success as you learn to not let people take advantage. If you would like more developing your Gig business to the next level and living your optimal lifestyle, email me at drwarren@cict.co.
Hope this helps.
Doc Warren Linger
@DrWarrenLINGER
PS You’ll also be able to join our private support groups on FB… so you’re never alone in getting your first few months of holiday vacation opening up.
We’ll all be there to celebrate your big successes, and to help you up if and when you should ever fall…
==> Email drwarren@cict.co NOW to coach yourself to your new optimal lifestyle freedom.
You can see examples of innovations for Optimal Experiences at JOIN THE CURATION: Google+.
Remember, come join tomorrow to see more Improving Your Engagement with Screenagers and others inspirational experiences and ideas for Optimal Engagement in the ScreenAge.
Remember to engage tomorrow.
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Engagement background of Optimal Engagement Lifestyle
As a trainer and university lecturer in the USA, I had great success in my coaching, training, and classrooms by engaging my learners in ways I had learned from my Dale Carnegie Instructor Training. (optimal engagement)
After earning my Doctoral Degree researching engaging instruction in adult education and training and development, I started a training business in Hong Kong.
But something was wrong, I was struggling in this new culture (I’m a cattle rancher’s son from Colorado, USA) to find ways to inspire and motivate my coachees and students in Hong Kong.
With my coachees and in the classroom, I preferred having clients engage in learning activities instead of just talking. This is especially effective to keep clients engaged between coaching calls.
I struggled through trying several paper worksheets and workbooks to guide students, but I wasn’t getting the results I wanted. (junk engagement)
When the smart phone with the ability to search the internet came along, I could see my clients were curating (i.e. searching, finding, collecting, commenting, changing, remixing, and sharing.)
I thought, “Why not do that for learning?”, so I started asking them to answer questions, interact with information and colleagues, and go find examples of the learning content using their mobile devices.
eWorkbook development and success
I began searching for possibilities and I struggled testing several apps, until we created best practices using eWorkbooks, and after testing them, began to use eWorkbooks as my clients always had their devices with them.
Then we used eWorkbooks (Google Forms with the training slides as well as interactive questions, curating links and tasks, example images and videos, etc.) This became powerful for my coaching clients as they were able to share ideas and get the benefits of social learning even though they were not in the training course or classroom.
My clients [Engaging Screenagers] completed eWorkbooks using their mobile devices as they were learning interactively while, at the same time, they were developing habits of learning with their devices (optimal engagement) instead of killing time with them. (junk engagement)
Students used eWorkbooks to while I lead the discussion and guided them, and after they submitted their answers, they would get their responses sent to their inbox so they could review their learning Moments of Growth. (optimal engagement)
Because the students’ responses from eWorkbooks go right into a spreadsheet in real-time, as the teacher I can monitor what students are doing to give them guidance in the moment, as well as track their learning develop over time.
Since those early days, I’ve had great luck supporting my coaching clients and entrepreneur friends use Google forms for 360° reviews for evaluations as well as use eBrochures and eMenus to test new ideas and actively engage and actively interact with customers.
All client info has been scrubbed of identifying information unless they have given me specific, written permission to quote them.
Culture success skills adapted from: Cultures and Organizations: Software for the Mind 2nd Ed. (2005) Geert Hofstede and Gert Jan Hofstede, McGraw Hill, New York.
*Entrepreneurial Foundation>Success Skills adapted from World Life Skills Expert, Jill Raiguel’s awesome book, “The Next Step,” (1991) Amethyst Books, New York.
Your Personal Coach Doc Warren LINGER, Chris Brogan The goal isn’t more money Image chrisbrogan.com #OptimalLifestyle #OptimalEngagement #Best-East-West-Life-Coach
8 Steps you need to calendar & adjust for other cultures? Personal Coach
Learn more > https://cict.co/8-steps-you-need-to-calendar-adjust-for-other-cultures/
Get Your Free Download: https://mailchi.mp/9415df936d8a/drwarren-coaching
Learn to not let people take advantage to add value to your customer clan so you can improve your business and build your optimal lifestyle. As Chris Brodan says, do you? The New Rich learn to stop others from taking advantage into power for optimal lifestyles.
#WarrenLINGER, #BestEastWestLifeCoach, #personalcoach, #leadershipcoaching, #howtobecomealifecoach, #whatisalifecoach, #leadershipcoaching
Dr Warren LINGER © 2018
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